This article was inspired by Belinda Ang. It was going to be a challenge, where she’d try to do the same thing, but she backed out. Alas. Would’ve been fun!

Dr. Ron's Top Ten Twitterers by category

Dr. Ron's Top Ten Twitterers by category

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Sharifah Hardie inspired this article.

I know, I know: everybody on Twitter has their own idea of how things ought to be done. But I’m right, and in your heart you know it. LOL So this is how you build relationships on Twitter via engaging others:

  • Strike up a conversation. I shouldn’t have to tell adults this, but there are nameless thousands on Twitter who never do. Remember, though: if it’s personal, it ain’t public.
  • Enable others to jump in by avoiding in-jokes and sentence fragments, if possible. Let people know what you’re talking about.
  • Invite others, by Twitter handle if necessary, to jump in to a conversation you think might be interesting to them.
  • Try to minimize criticism: it doesn’t make anyone look as bad as it makes you look. (This is particularly hard for me; harder than the rest put together. I have a bit of a temper and I’m easy to tweak.)
  • Invite your Twitter friends to know each other (and maybe follow).
  • Share your likes and dislikes, but give reasons! Don’t just be a hater! Any old sod out there can do THAT. Aren’t YOU special?
  • Give links for the likes: music, movies, books, articles. Comment on the links!
  • For Heaven’s sake, don’t spam. LOL
  • If someone engages with you, it’s an open invitation. Jump right in there!
  • Remind yourself that your conversations are more telling to others than your proclamations. It’s social media, dude, not the classifieds.
  • Remind yourself that others consider their lives more important than your book, your radio show, your guest appearance. No offense. Win them over and they’ll champion your books and shows!

Michael Falk, who told me he’s new to Twitter, acts rather like someone who really gets it. Look at this example of engagement:

Michael Falk engages Owen Greaves

Michael Falk engages Owen Greaves

I need to drive faster. Here are the reasons:
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Here’s the Canonical List of the Twitter Stuff People Are Doing That I F*ckin’ Hate:

  • Retweeting themselves
  • Allowing regular messages in their timeline from “My Tweet Followers”
  • Asking for RTs on lame quotes or MLM links
  • Asking for RTs on ANYTHING repeatedly
  • Telling me where they’re eating and what they’re having
  • Trolling for political arguments
  • Using abusive language
  • Having a one-on-one conversation in their timeline
  • Having any kind of converstation with in-jokes
  • Begging for followers when near some “milestone”

Most of this stuff was considered among the “mortal sins” of Usenet. Now here we are, watching history repeat itself. And these are the sins of people who actually follow you back! Don’t even get me started on those worthless others.

But hey, there’s good news! The Georgia rock band Collective Soul doesn’t do any of that! They are actually the Anti-Twitter-Stuff-I-F*ckin-Hate! Continue Reading »

The following are major management tips drawn from the writings of Jane Austen and Charles Dickens, two of history’s favorite authors.
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Debra Wheeler is a Broker Associate for Re/Max in Akron, OH. She’s dealt with marketing and PR types and has herself done a bit of both. She contributed most of this post, and I’m grateful!

So. What’s the difference between the marketing and public relations functions?
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The Positivity Fallacy, simply stated:

Surround yourself only with positive people if you want to be successful.

It’s a big hit on Twitter! Tweeted and re-tweeted in all kinds of ways, by influential people, who are imitated by nameless thousands of wannabes.

Trouble is, they’re not just wrong, they’re doing the work of the Devil. And I am literally talking about the guy with the horns and the pitchfork. The guy who, if you believe what you learned in Catechism or Sunday School, wants the world to be considerably worse than it is. Because the Positivity Fallacy, followed by enough people, will make the world less than it ever was.
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Candice Frederick Public Relations

Candice Frederick Public Relations

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The 609 Media Solutions Web site went live today, which in my mind makes us a real company now. I wrote its first blog post, with tentative principles we’ll apply to Web site design.
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The Devotional Chef lost a partner from the company this week. As is usually the case when a partner walks away from a start-up, the following dynamics are involved: Continue Reading »

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